Marketing Manager at Broll Kenya Limited – May 2024

Marketing Manager

Main Responsibilities: 

He/she will be tasked with the execution of the following duties:

  • Develop and implement effective marketing programs
  • Develop and maintain effective public relations with customers, marketing professionals and external business contacts.
  • Responsible for establishing and maintaining effective working relationships and coordination with body corporate
  • Tenant Communication
  • Regularly meet with tenants to discuss marketing collaborations and support.
  • Responsible for ensuring tenant communication and tenant marketing support.
  • Analyze Marketing trends and recommend changes to Marketing and Business Development strategies based on analysis and feedback.
  • Stays informed of developments in the marketing field and markets affecting company operations.
  • Oversee creation and delivery of press releases, advertisements, and other Marketing material.
  • Ensure Garden City Mall Brand Messages are consistent
  • Engage customers and shoppers on social media.
  • Deepen relationships with all media to ensure the most effective messaging and positioning of the mall.
  • Lead all areas of content generation and production across all media platforms.
  • Take calculated risks based on data driven analytics
  • Engage in CSR activities within the community.
  • Develop and lead the Marketing team that will develop and execute new concept, business models, channels and partners to position the mall as an innovator and leader.
  • Management of Communication, PR & Social Media agencies
  • Management of Commercialization staff / agency.
  • Management of Park staff
  • Management of Customer Service Staff

Required Education & Experience

  • A degree in Management / Business / Marketing or related field
  • At least 7 years marketing experience in real estate, preferably in a Mall Set up
  • Qualifications / Experience in Public Relations, Brand Management will be an added advantage
  • Membership to a professional body e.g. MSK, CIM
  • Strong interpersonal and public relations skills
  • Excellent organizational and analytical abilities
  • Solid writing skills
  • Able to operate computer applications
  • Excellent leadership skills
  • Able to organize, coordinate and direct team activities
  • Strong problem solving skills
  • Good Communication skills
  • Able to use all related maintenance equipment and computer applications in excel, word and adobe

Submit Your Application

Please send your CV and cover letter quoting the job title on the email subject to [email protected] by not later than 17th May 2024 at 5:00pm EAT.

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